Although Podcasts have been around for about a decade now, it is only in the last year or so that they have truly risen to prominence. If you can think of a topic, someone is podcasting about it and digital marketing is no exception.
Because of podcasting’s popularity right now, there’s a lot of mediocre content to wade through to find the true gems.
Thankfully, the Think Profits team is always on the lookout for the best-of-the-best. Here is a list of our seven top marketing podcast recommendations to improve your business.
Shopify launched its first podcast in 2016. Targeted at those who can’t wait to start their week (TGIM stands from Thank God Its Monday), this podcast deals less with the development of a Shopify site and more with inspirational stories from hungry entrepreneurs. You will also hear from some of the world’s top entrepreneurs as they offer advice and wisdom to help you accelerate your own success.
TGIM is perfect for those people who want to start off their week feeling inspired to #getshitdone. Why start your week off begrudgingly when you can hit the ground running and inch one step closer to success!
By Eric Siu & Neil Patel
Both Eric Siu and Neil Patel are powerhouses in the digital marketing world. Eric Siu is most known for Growth Everywhere and Single Grain while Neil Patel is most known for CrazyEgg and Kissmetrics. Together, Eric and Neil bring you daily, actionable digital marketing lessons that they have learned from the many years they have both been working in the industry.
Marketing School is the perfect podcast for your business if you would like to learn practical tips and tricks but you do not have a lot time – episodes rarely run longer than the 10-minute mark.
The Science of Social Media
The Science of Social Media is a podcast for marketers and brands interested in learning about new and exciting ways to implement social media marketing across a variety of platforms and industries. Each week, Buffer hosts Hailey, Brian, and Kevan interview some of the best marketers from brands that are leading the way in social media. This podcast is always fun and easy to listen to. More importantly, this podcast gives the listener advice that is useful!
The Science of Social Media is perfect for those who may be overwhelmed by the social sphere but know that a healthy social media presence is the best thing for your brand!
Call to Action
This podcast is brought to you by Unbounce and breaks down the art and science of digital marketing. It covers everything from strategy and planning to execution, measurement, and optimization. Each week a new episode is released on Wednesday and features some of the smartest minds in the industry who are driving innovation and growth as well as the campaign strategists, copywriters, and data analysts living on the front lines.
This podcast is perfect for those who may be studying digital marketing in school, head up their own marketing department, or work at a digital marketing agency.
The GaryVee Audio Experience
By Gary Vaynerchuck
Hosted by entrepreneur, CEO, investor, vlogger, public speaker, and all around marketing guru Gary Vaynerchuck. This podcast features an amalgamation of Gary’s #AskGaryVee show episodes, keynote speeches, interviews, fireside chats, and segments from his DAILYVEE video series.
The GaryVee Audio Experience is perfect for people looking for a podcast that talks in simple, easy-to-digest terms. Gary is a huge fan of sports analogies and keeps his content simple to understand. He also answers real-world questions and gives easy-to-follow advice.
Copyblogger FM is a weekly, short form podcast that features a cast of rotating experts who analyze the week in content marketing, copywriting, email marketing, conversion optimization, mindset, and much more!
Copyblogger FM is great for businesses who already have an awesome website and want to step up their content game. Great content can help drive traffic to your site (from social or paid) and keep those same people active and engaged on your site. The better written your content is, the better your business will do!
Marketing Over Coffee
By John J. Wall & Christopher S. Penn
Marketing Over Coffee is a conversational-based podcast that covers both transitional marketing as well as new marketing and trends. Each show is about 20 minutes long and is filled with marketing tips that you can normally only get from casual conversation outside of the office.
This podcast is perfect for listening to on your commute to/from work. It is also a great “one-stop-shop” covering topics from social media, SEO, and offline marketing campaigns.
What do you think of our list? Will you be listening to any of these podcasts? Tell us your top digital marketing podcasts in the comment section below!