About ThinkProfits.com — Digital Marketing Pioneers Since 1996
Providing Critical AI Search and Digital Marketing Services for Companies Generating $2M+ Annually in Canada and the USA. Human-Driven, AI-Powered, Proven Results — Since 1996.
Our Story
ThinkProfits.com Inc. was founded in 1996 in Vancouver, BC by our President and CEO Shawn Moore — before Google even existed. We started by working with Telus and Dominion Directories to combine 52 Yellow-page books in British Columbia into a searchable online database (now known as YP.ca and Superpages.com).
When Google launched in 1998, we immediately began optimizing client websites to appear on page 1. Over the past three decades, we've served over 3,500 businesses across Canada and the USA, helping them generate consistent inbound calls, qualified web leads, booked jobs, and online sales through our search engine optimization, PPC advertising, lead generation web design, and content creation services.
Today, we're at the forefront of the AI search revolution. Our Generative Engine Optimization (GEO) services structure websites and content for answer engines — Google AI Overviews, Bing Copilot, ChatGPT, and Perplexity — so our clients' expertise is easy for AI to understand, trust, and cite.
Our digital marketing strategy consulting uses our proven Parthenon Strategy framework to help businesses build resilient marketing systems that withstand competition and market shifts.
Shawn created Mujo Learning Systems in 2014 and he has co-authored dozens of digital marketing textbooks used by over 250 colleges and universities through our sister company Mujo.com.
Shawn's most recent project is the new launching of the AI Savvy brand that will offer speaking and consulting services to help businesses implement AI into their organisations.
Shawn and his team of dedicated professionals work with clients around the globe.
Our Family of Brands
Three decades of innovation across digital marketing, AI education, and publishing.
30 Years of Innovation
Founded in Vancouver, BC — started with Telus and Dominion Directories combining 52 Yellow-page books into a searchable online database.
Google launched. We began optimizing client sites to rank on page 1 from day one.
Expanded to serve clients across Canada and the USA with SEO, PPC, and web design services.
Grew to 3,500+ clients served. Published digital marketing textbooks with Mujo.com adopted by 250+ institutions.
Pioneered GEO (Generative Engine Optimization) strategies for AI search platforms — Google AI Overviews, ChatGPT, Perplexity, and Bing Copilot.
30+ years strong. A full-service AI search and digital marketing agency helping established businesses generate predictable revenue growth.
Why Clients Trust Us
Our values have stayed the same for 30 years — even as the industry has transformed.
Transparency
We publish all pricing and labor rates on our website. No hidden fees — what you see is what you get.
Ownership & Control
Your website, your accounts, your content. Always. We will never lock you out or charge you for access.
No Long-Term Contracts
Our services are month to month. If you're happy with our work, you stay. Our results speak for themselves.
Industry Experts
We co-authored dozens of digital marketing textbooks used by 250+ colleges and universities across North America through our sister company Mujo.com.
30 Years of Results
From the early days of web directories to AI answer engines — we've adapted and led through every shift in digital marketing.
Real Humans, Real Service
We provide good old-fashioned customer service with new AI capabilities. No overseas call centres.
Ready to Grow Your Profits?
Join the 3,500+ businesses across Canada and the USA who put their trust in ThinkProfits.com to deliver predictable revenue growth. Since 1996.