Generative Engine Optimization (GEO) Services
Plain-language: get your business recommended by AI — ChatGPT, Perplexity & Google AI Overviews.
GEO is the long-term authority strategy that makes AI engines trust your brand: we build your verified digital entity across Google Knowledge Graph, Wikidata and trusted source networks, then earn citations across ChatGPT, Perplexity, Gemini and Google AI Overviews. It's built and led from our Vancouver headquarters by the same team that co-authored the 'Generative AI for Business' textbook now used in 250+ colleges and universities.
Quick answer
Generative Engine Optimization (GEO) makes your business the brand AI engines like ChatGPT, Perplexity, Gemini, and Google AI Overviews recognize, trust, and cite. ThinkProfits' GEO programs combine entity authority, Knowledge Graph and Wikidata work, AI Grounding Optimization (AGO), and Answer Engine Optimization (AEO) into one program starting at $995/mo. GEO is delivered as the authority layer of our AEO service.
- GEO is the authority layer inside every Think AEO program
- Knowledge Panel claim, Wikidata, and AI grounding handled end-to-end
- Multi-platform monitoring across ChatGPT, Perplexity, Gemini, and Google AI Overviews
What We Do
AI Entity Strategy
We define and reinforce your brand's verified digital entity so AI engines treat you as a primary, authoritative source in your industry.
AI Grounding Optimization (AGO)
We build and align the underlying facts AI uses about your business across Google Knowledge Graph, Wikidata, and trusted directories — so every AI engine has the same accurate, authoritative data.
Knowledge Graph & Entity Relationships
Advanced structured data, sameAs networks, and entity-relationship modelling so AI understands not just what you offer, but how you connect to the wider knowledge web.
Citation Acquisition
We pursue and secure mentions in the trusted publications, directories, and sources that AI engines treat as ground-truth — the inputs that decide who gets quoted.
Topical Authority Building
Coordinated content cluster strategy that establishes your brand as the definitive subject-matter authority AI engines prefer to cite.
AI Visibility Reporting
Track entity strength, citation share, and brand mentions across ChatGPT, Perplexity, Google AI Overviews, and Gemini with our proprietary reporting.
AI Search Programs & Pricing (AEO + GEO)
Transparent pricing. No long-term contracts. Cancel anytime.
Think AEO Bronze
One-time setup fee: $1,680
Establish your brand as a trusted AI entity
- Up to 2 products or service categories
- 1 geographical service area
- AI Grounding Optimization (AGO) — helping AI accurately recognize your brand — foundational setup
- Google Knowledge Panel claim & optimization where applicable
- Knowledge Graph & Wikidata entity setup or cleanup, where eligible
- Baseline AI citation & entity audit
- AEO content layer: up to 5 existing pages/mo restructured as answers + FAQ/HowTo schema
- Source & directory consistency cleanup
- Basic monthly report
- Dedicated AEO specialist
Think AEO Silver
One-time setup fee: $1,950
Build multi-platform AI citation authority
- Everything in Bronze, plus:
- Up to 4 products or service categories
- AGO — ongoing program
- Knowledge Graph & Wikidata entity expansion
- Topical authority cluster strategy
- Entity-relationship structured data
- AEO content layer: up to 10 existing pages/mo restructured + QAPage/Speakable schema
- Source & citation link acquisition
- Monthly AI citation & entity report — prompt monitoring (ChatGPT, Perplexity, Gemini)
Think AEO Gold
One-time setup fee: $3,040
Comprehensive entity authority & citation strategy
- Everything in Silver, plus:
- Up to 6 products or service categories
- Up to 2 geographical service areas
- AGO — advanced, across all major knowledge sources
- Advanced Knowledge Graph management
- Rolling AI search authority roadmap
- Strategy review & revisions: 2x per year
- AEO content layer: up to 20 existing pages/mo restructured + answer-share monitoring
- Citation & authority building — 1–2 placements/mo (Reddit, directories, PR, editorial)
- Report adds 2-competitor share of voice
- 2 annual performance review meetings
Think AEO Platinum
One-time setup fee: $3,800
Full-scale generative engine entity dominance
- Everything in Gold, plus:
- Up to 8 products or service categories
- Up to 3 geographical service areas
- AGO — enterprise, across global knowledge sources
- Enterprise Knowledge Graph management
- Roadmap with quarterly revisions
- AEO content layer: up to 30 existing pages/mo restructured + voice answer optimization
- Priority citation & authority building — 3–6 placements/mo + monitoring & defense
- Report adds 3-competitor share of voice
- 2 annual review meetings with senior leadership
GEO Is the Authority Layer of AI Visibility
GEO Is Delivered Inside Our AEO Program
AGO: The Foundation of GEO
GEO ≠ Local SEO: Two Very Different Services
GEO for Local Discovery & Map-Pack Businesses
Why Generative Engine Optimization Matters Now
Our GEO Methodology
A 5-step methodology refined across 30 years of search optimization and adapted for the AI search era.
- AI Citation Audit. We test how ChatGPT, Perplexity, Gemini, and Google AI Overviews currently reference your business and competitors. You receive a baseline citation map showing exactly where you appear, where you don't, and which competitors own the answer slots you want.
- Entity Grounding (AGO). We strengthen your brand's digital entity across Google Knowledge Graph, Wikidata, and trusted industry sources. Without entity grounding, AI engines can't reliably distinguish your business from competitors with similar names.
- Answer Architecture (AEO). Our content team restructures priority pages into the question-and-answer formats AI engines prefer to quote — with FAQPage, QAPage, HowTo, and Speakable schema layered in.
- Topical Authority Clustering. We build content clusters around your priority topics. AI engines cite domains with depth on a subject more than domains with one-off mentions.
- Citation Monitoring & Iteration. Weekly monitoring of your brand's appearance across ChatGPT, Perplexity, Gemini, and Google AIO — paired with monthly iterations based on what AI is actually quoting.
We Literally Wrote the Books on Generative Engine Optimization

"I contacted Think Profits after reading many of the other positive reviews. After working with many members of the team, I can say that the glowing reviews are well-deserved. I am thoroughly impressed with the level of their expertise and the attentive customer service."
— Sabina Beesley
Frequently Asked Questions
What is Generative Engine Optimization (GEO)?
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GEO is the long-term strategy for building your brand's authority and citation footprint across generative AI engines like ChatGPT, Perplexity, Google AI Overviews, and Microsoft Copilot. It focuses on entity strength, knowledge graph presence, AI grounding (AGO), and multi-platform citation acquisition.
How is GEO different from AEO?
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GEO builds your brand-level authority so AI engines trust you as a source. AEO (Answer Engine Optimization) restructures your content into the question-and-answer formats AI prefers to quote. GEO is who you are to AI; AEO is what AI says about you. They work best together.
How is GEO different from SEO?
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SEO wins rankings on traditional search results pages. GEO wins citations, mentions, and recommendations inside AI-generated answers. Both rely on quality content, but GEO adds entity optimization, AGO, and multi-platform citation strategy that traditional SEO doesn't cover.
What is AGO (AI Grounding Optimization)?
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AGO is the process of building and verifying your brand's digital entity across trusted knowledge sources — Google Knowledge Graph, Wikidata, industry directories, and structured data on your own site. When AI engines look up facts about your business, AGO ensures those facts are accurate, consistent, and authoritative. AGO is the technical foundation of GEO.
Do I need AEO if I'm doing GEO?
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We recommend running them together. GEO builds the trust that earns you the right to be cited; AEO formats your content so AI actually picks it as the answer. Without AEO, your strong entity may still lose answer slots to competitors with better-structured content.
How do you track AI citations?
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We use proprietary monitoring tools to regularly query AI platforms with industry-relevant questions and track when, where, and how your business is being cited compared to competitors — across ChatGPT, Perplexity, Gemini, and Google AI Overviews.
How long does GEO take to show results?
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Entity cleanup and Knowledge Graph improvements often show within 4–8 weeks. Building sustained citation authority across multiple AI platforms typically takes 3–6 months of consistent work, with compounding gains beyond that.
How is GEO different from Local SEO?
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GEO targets citations and recommendations inside ChatGPT, Perplexity, Claude, Gemini, and Google AI Mode — AI answer engines that synthesize responses. Local SEO targets Google's Map Pack and local organic results. The two overlap heavily on local queries — 45% of consumers now use AI for local business recommendations (BrightLocal 2026) — so the data that feeds AI (GBP completeness, review sentiment, consistent citations, structured data) is the same data Local SEO optimizes.
Does GEO work for local businesses?
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Yes — and it's harder than ranking in the Map Pack. SOCi's 2026 Local Visibility Index shows ranking in ChatGPT's local recommendations is roughly 30× harder than the Local 3-Pack. Less than half of businesses leading Google's local results also appear in AI recommendations. A combined Local SEO + GEO engagement is how you win both surfaces.
Have ThinkProfits clients actually been cited by AI engines?
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Yes. Our clients have been cited by ChatGPT, Perplexity, and Google AI Overviews across industries including dental, plumbing, B2B SaaS, and eCommerce. Specific examples are shared during free consultations under NDA, as citation patterns shift rapidly and we don't publicly broadcast competitor-vulnerable wins.
What's the difference between the Think AEO pricing tiers?
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The four tiers (Bronze $995, Silver $1,895, Gold $3,495, Platinum $4,995 per month) differ in scope: how many products or services we optimize, how many service areas we target, how many pages we restructure, and how many content pieces we publish per month. Higher tiers also include competitor citation share-of-voice monitoring. All tiers include AEO as the content layer, monthly reporting, and a dedicated GEO specialist.
Related Reading
Our GEO Service Is Not Geographic Optimization
The acronym "GEO" is sometimes used in marketing circles as shorthand for geographic optimization — meaning Local SEO, map-pack ranking, and location-based search visibility. That is not what we mean by GEO on this page.
On this page, GEO stands for Generative Engine Optimization — the strategy for getting your brand cited and recommended inside AI answer engines like ChatGPT, Perplexity, Google AI Overviews, Gemini, and Microsoft Copilot. It's about entity authority, knowledge graph trust, AI grounding (AGO), and citation acquisition across generative AI platforms — not about Google Maps or "near me" rankings.
If you came here looking for help ranking in the Google Map Pack, optimizing your Google Business Profile, generating reviews, or winning "near me" searches, you want our Local SEO services instead.
Authority & Answers — Two Layers, One AI Search Strategy
GEO and AEO are complementary. GEO makes AI engines trust your brand as an authoritative entity. AEO ensures your content is structured to be the direct answer AI shows. Most clients invest in both.
GEO
Generative Engine Optimization
The authority layer. Establish your brand as a trusted entity that AI models recognize, cite, and recommend.
- Builds brand-level entity authority across AI models
- Knowledge Graph & Wikidata optimization
- AI Grounding Optimization (AGO)
- Multi-platform citation acquisition
- Goal: Become a trusted source AI cites
AEO
Answer Engine Optimization
The answer layer. Engineer your content so AI engines pull your business as the direct, cited response.
- Wins direct answer placements in AI responses
- Q&A content architecture & conversational targeting
- FAQPage, Speakable & HowTo schema markup
- Voice search & zero-click optimization
- Goal: Be the answer AI gives
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Headquartered at 1388 Homer St #602, Vancouver, BC — serving clients across Canada and the USA since 1996.
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