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[![ThinkProfits.com — AI search and digital marketing agency homepage](/assets/TP-white-poF41Rgo.webp)](/)

[Services](/services/)

[Portfolio](/portfolio)[Locations](/locations)[Blog](/digital-news)

[About](/about/)

[Contact](/contact/)

[1-877-597-7888 ](tel:+18775977888)[Schedule Free Consult](https://calendar.app.google/3mqjagmN1FVCbFTK9)

5.0★ Google Rating · 48 Reviews · Decades of PPC Experience 

# PPC Advertising & Google Ads Management Services

Our PPC management specialists develop and execute high-performance Google Ads and pay-per-click advertising campaigns for businesses across Canada and the USA. From campaign strategy to bid optimization, we maximize your ad spend ROI.

[Schedule Free Consult](https://calendar.app.google/3mqjagmN1FVCbFTK9)[View Pricing](#pricing)

1.  [Home](/)
2.  PPC Advertising & Google Ads Management Services 

Quick answer

ThinkProfits is a Canadian PPC agency founded in Vancouver, BC in 1996. We manage Google Ads, Microsoft Ads, and Meta Ads for businesses across Canada and the USA. PPC plans start at $399/mo with no long-term contracts and include campaign strategy, bid optimization, conversion tracking, A/B testing, and monthly reporting from a 5.0-rated, dedicated account team.

-   Plans from $399/mo — no long-term contracts 
-   Google Ads, Microsoft Ads, and Meta Ads under one account team 
-   GA4 + conversion tracking, monthly reporting, dedicated account manager 

## What We Do

### Campaign Strategy

We create everything required for your campaign — keyword research, ad creation, landing pages — all tailored to your specific business goals and target audience.

### Budget Management

We manage your ad spend carefully, decreasing cost-per-click while increasing visibility to potential customers. Every dollar works harder for your business.

### Performance Reporting

Monthly easy-to-understand reports showing exactly where your budget is going, what's working, and what could be improved — with clear lead attribution.

### Google Ads Management

We ensure your ad copy achieves high [Quality Scores](https://support.google.com/google-ads/answer/6167118), improve your ad rank, and make sure your ads are shown as frequently as possible to the right audience.

### Programmatic Advertising

We create ads that target the exact people who need your services — so relevant it seems like we've read their minds. Precision targeting at scale.

### Continuous Optimization

Successful PPC requires ongoing management — careful monitoring, A/B testing, bid adjustments, and strategic refinements to maximize your ROI month over month.

## PPC Programs & Pricing

Transparent pricing. No long-term contracts. Cancel anytime.

### Think PPC Bronze

$399 /mo 

One-time setup fee: $1,000

Get started with targeted search advertising

-   1 Search Campaign 
-   Up to 5 Ad Groups 
-   Up to $1,000/mo in Ad Spend Managed 
-   You own your Google Ads account with full access 
-   Custom PPC strategy 
-   Ongoing keyword research & optimization 
-   Negative keywords management 
-   GA4 / Tag Manager setup & integration 
-   Conversion goals created 
-   Standard monthly reporting 
-   Dedicated account management 

[Get Started](https://calendar.app.google/3mqjagmN1FVCbFTK9)

Most Popular 

### Think PPC Silver

$699 /mo 

One-time setup fee: $1,200

Scale campaigns with more reach and insights

-   Up to 3 Search Campaigns 
-   Up to 15 Ad Groups 
-   Up to $5,000/mo in Ad Spend Managed 
-   Local Ads Management (if eligible) 
-   2 Seasonal Campaign Adjustments 
-   1 Performance Review annually 
-   Call/Form Tracking setup & integration 
-   Display & Remarketing campaigns (if recommended) 
-   A/B Testing implementation 
-   Advanced monthly reporting 
-   Dedicated account management 

[Get Started](https://calendar.app.google/3mqjagmN1FVCbFTK9)

### Think PPC Gold

$999 /mo 

One-time setup fee: $1,500

Comprehensive PPC for growing businesses

-   Up to 6 Search Campaigns 
-   Up to 30 Ad Groups 
-   Up to $7,000/mo in Ad Spend Managed 
-   3 Seasonal Campaign Adjustments 
-   2 Performance Review meetings 
-   Local Ads Management (if eligible) 
-   Call/Form Tracking setup & integration 
-   Microsoft Ads setup & monthly optimization 
-   Google Performance Max campaign 
-   Advanced monthly reporting 
-   Dedicated account management 

[Get Started](https://calendar.app.google/3mqjagmN1FVCbFTK9)

Signature Service 

### Think PPC Platinum

$1,499 /mo 

One-time setup fee: $2,000

Full-scale PPC dominance across all channels

-   Up to 9 Search Campaigns 
-   Up to 45 Ad Groups 
-   Up to $10,000/mo in Ad Spend Managed 
-   Seasonal Campaign Adjustments 
-   Performance Review meetings 
-   Local Ads Management (if eligible) 
-   Call/Form Tracking setup & integration 
-   Microsoft Ads setup & monthly optimization 
-   Video Campaign setup & optimization 
-   Google Performance Max campaign 
-   Advanced monthly reporting 
-   Dedicated account management 

[Get Started](https://calendar.app.google/3mqjagmN1FVCbFTK9)

## A PPC Agency Clients Trust

Our PPC management services are proven effective with hundreds of written testimonials and a 5-star rating on Google. Your trust and our reputation means everything to our PPC agency. We coordinate PPC with [SEO](/seo-services/) to capture demand wherever it appears — whether in traditional search results or AI-driven surfaces. Track every lead and conversion with our [custom reporting dashboards](/digital-marketing-reporting/).

## Google Ads Management: What We Actually Do

Our Google Ads management covers the full account: campaign architecture split by service and intent, keyword and negative keyword strategy, ad copy testing, bid and budget pacing, conversion tracking in GA4 and Google Tag Manager, and landing page alignment to lift Quality Score. You keep full ownership of and access to your Google Ads account, and every month you get a report tying spend to conversions and cost per lead. Looking for city-specific paid search instead? Start with our [Vancouver PPC agency page](/ppc-agency-vancouver/).

## PPC Management vs. PPC Agency vs. PPC Specialist

These three labels get used interchangeably, but they describe different things. **PPC management** is the recurring work inside the ad account — search term reviews, negative keywords, bid and budget pacing, ad copy testing, and conversion tracking upkeep. A **PPC agency** delivers that management plus the services around it: strategy, landing pages, creative, analytics implementation, and coordination with organic search. A **PPC specialist** is an individual practitioner focused on execution — workable for one small account, but landing pages, tracking, and copy usually fall back to you, and everything depends on one person's availability. ThinkProfits is an agency with the specialists in-house, so the person optimizing your campaigns works alongside the team building your landing pages and running your [SEO](/seo-services/).

## Paid Social vs. Organic Social: Scope, Deliverables, and Reporting

Social work splits into two very different programs, and mixing them up is how budgets get misspent. **Paid social** — Meta Ads on Facebook and Instagram — sits inside our PPC service: audience and lookalike targeting, creative and copy testing, budget pacing, pixel and conversion tracking, retargeting of site visitors, and monthly reporting on spend, cost per result, and return on ad spend alongside your Google Ads numbers. **Organic social** is content, not media buying: posting calendars, captions, and channel-appropriate assets, handled by our [content creation team](/content-writing-services/), and reported on reach, engagement, and referral traffic rather than cost per conversion. Most clients run both — paid social for measurable acquisition, organic social for presence and proof — but they are scoped, staffed, and reported separately so you can see what each one is actually producing.

## Landing Pages That Convert

PPC is only as effective as the page your traffic lands on. Our [lead generation web design team](/web-design-services/) builds high-converting landing pages engineered to turn clicks into customers — with clear CTAs, trust signals, and mobile-first design that maximizes your ad spend ROI.

## Content That Supports Your Campaigns

Great ads need great content behind them. Our [content creation services](/content-writing-services/) produce compelling ad copy, landing page content, and supporting blog posts that align with your PPC campaigns and improve Quality Scores.

## PPC + Local SEO: The Owned + Paid Stack

PPC and Local Service Ads deliver leads today; [Local SEO](/seo-services/local-seo/) builds the map-pack rankings, Google Business Profile, and reviews that compound into exclusive organic leads year over year. Most of our service-area clients — plumbers, HVAC, home services — run paid and local together: PPC and LSAs for immediate volume, Local SEO for long-term lead cost reduction. See our [Plumbing Local SEO](/seo-services/local-seo/local-seo-plumbing/) page for an industry-specific example, or compare full pricing on our [Think SEO programs](/seo-services/#pricing).

## Flexible PPC Pricing Packages

We understand that every company's needs and budgets are different, which is why we offer multiple PPC management service packages at different price levels. All packages include full ownership of your [Google Ads](https://ads.google.com) account, custom strategy, ongoing keyword research, and dedicated account management. On ad spends over $10,000/month, we negotiate a straight percentage of your ad spend for your total monthly fee.

## Industry-Specific PPC Management

Different industries have different intent signals, conversion paths, and Quality Score levers. We run vertical-specific Google Ads programs for: [PPC for Plumbing](/ppc-advertising/ppc-for-plumbing/), [PPC for HVAC](/ppc-advertising/ppc-for-hvac/), [PPC for Electricians](/ppc-advertising/ppc-for-electrician/), [PPC for Roofing](/ppc-advertising/ppc-for-roofing/), [PPC for Landscaping](/ppc-advertising/ppc-for-landscaping/), [PPC for Auto Repair](/ppc-advertising/ppc-for-auto-repair/), [PPC for Law Firms](/ppc-advertising/ppc-for-law-firms/), [PPC for Dentists](/ppc-advertising/ppc-for-dentists/), and [PPC for Med Spas](/ppc-advertising/ppc-for-med-spa/). Each program pairs paid search with Local Service Ads where eligible and ties back to industry-specific landing pages built by our web design team.

## PPC Services by City Across Canada

We deliver localized Google Ads and PPC programs to clients across Canada with city-specific competitor research, regional bid strategy, and local conversion benchmarks. Explore our PPC management services by metro: [Vancouver](/ppc-agency-vancouver/), [Surrey](/ppc-agency-surrey/), [Abbotsford](/ppc-agency-abbotsford/), [Victoria](/ppc-agency-victoria/), [Nanaimo](/ppc-agency-nanaimo/), [Kelowna](/ppc-agency-kelowna/), [Calgary](/ppc-agency-calgary/), [Edmonton](/ppc-agency-edmonton/), [Regina](/ppc-agency-regina/), [Saskatoon](/ppc-agency-saskatoon/), [Winnipeg](/ppc-agency-winnipeg/), [Toronto](/ppc-agency-toronto/), [Mississauga](/ppc-agency-mississauga/), [Hamilton](/ppc-agency-hamilton/), [Kitchener-Waterloo](/ppc-agency-kitchener-waterloo/), [London ON](/ppc-agency-london-on/), [Barrie](/ppc-agency-barrie/), [Ottawa](/ppc-agency-ottawa/), [Montreal](/ppc-agency-montreal/), and [Halifax](/ppc-agency-halifax/).

## We Literally Wrote the Book on PPC

Published by [Mujo Learning Systems](https://mujo.com) — founded by ThinkProfits founder Shawn Moore in 2014 — and used by 250+ high schools, colleges, and universities across North America to teach Google Ads, pay-per-click advertising, and digital marketing strategy. The textbook draws on three decades of ThinkProfits campaign work. Learn paid search from the same source training the next generation of digital marketers.

![Pay-Per-Click Advertising textbook by Mujo Learning Systems, co-created with ThinkProfits.com](/images/books/ppc-book-cover.jpg)

> "Since signing on with ThinkProfits less than 1 year ago, we are on track for the most consistent financial growth we have ever seen! Our inbound leads have increased by at least 3x with high-quality clients ready to purchase. Last month was one of our best ever with nearly $50k in bookings. I am absolutely blown away. Thank You T/P!"

— R A

## Frequently Asked Questions

### What are your PPC management services?

▾ 

We create everything required for your campaign, manage spend, and monitor performance. Results are sent monthly in an easy-to-understand report showing exactly where your budget is going, what's working, and what could be improved.

### What is PPC campaign management?

▾ 

A successful PPC campaign requires the creation of effective ads and landing pages, careful campaign monitoring, budget management, and detailed reports showing exactly what leads each campaign has generated.

### Do I need professional agency help for Google Ads?

▾ 

Our specialists decrease your cost-per-click while increasing visibility. We ensure high quality scores, improve ad rank, and maximize ad frequency — expertise that typically pays for itself in improved ROI.

### What is programmatic advertising?

▾ 

With programmatic advertising, we create ads that target the exact people who need your services using automated real-time bidding and precise audience targeting across the web.

### What's the difference between PPC and Local Service Ads (LSAs)?

▾ 

PPC (Google Ads) charges per click and runs across Search, Display, YouTube, and Performance Max. Local Service Ads (LSAs) charge per lead — not per click — and appear at the very top of local search results with a Google Screened or Google Guaranteed badge. LSAs are limited to specific service industries (plumbers, HVAC, electricians, lawyers, real estate, and others). For most service-area businesses, the right answer is both: LSAs and PPC for fast lead volume, paired with Local SEO for long-term, exclusive organic leads.

### How much should I budget for Google Ads?

▾ 

Most small and mid-sized Canadian businesses see meaningful results with $1,000 to $10,000 per month in ad spend, depending on industry competitiveness, geography, and conversion goals. Plumbers and HVAC companies in major metros often need $3,000 to $7,000 per month for steady lead flow; B2B and lower-competition niches can perform on $1,000 to $3,000 per month. ThinkProfits PPC management programs start at $399/mo in management fees on top of ad spend, with a transparent percentage-of-spend model above $10,000/month.

### What does a PPC agency manage?

▾ 

A PPC agency manages campaign strategy and account structure, keyword and negative keyword research, ad copy creation and testing, bids and budget pacing, audience and location targeting, conversion tracking setup, landing page alignment, and monthly reporting. ThinkProfits handles all of the above across Google Ads, Microsoft Ads, and Meta Ads, and you retain full ownership of your ad accounts.

### How should a Google Ads account be structured?

▾ 

We build tightly themed search campaigns split by service and buying intent, with small ad groups, exact and phrase match keywords, an actively maintained negative keyword list, and geo targeting matched to your service area. Display, remarketing, Performance Max, and video are layered on only once the core search campaigns are converting profitably.

### What PPC reporting do you provide?

▾ 

Every month you receive a report covering impressions, clicks, cost per click, conversions, cost per conversion, and return on ad spend, alongside a plain-language summary of the optimizations we made and what we're testing next. Higher tiers add advanced reporting and performance review meetings.

### Do I need dedicated landing pages for PPC?

▾ 

In most cases yes. Google's Quality Score and your conversion rate both improve when the landing page matches the ad's promise. We align headline, offer, and form with each ad group, and our web design team can build dedicated PPC landing pages when existing pages aren't converting.

### What's the difference between PPC management and a PPC agency?

▾ 

PPC management is the ongoing work inside the ad account: keyword and negative keyword maintenance, bids, budget pacing, ad copy testing, and conversion tracking. A PPC agency is the team delivering that management plus strategy, landing pages, creative, analytics setup, and reporting. ThinkProfits performs both in-house rather than subcontracting the management.

### Should I hire a PPC specialist or a PPC agency?

▾ 

A PPC specialist is a single practitioner focused on campaign execution, which can be enough for one small single-channel account. An agency adds redundancy plus the adjacent skills most campaigns need — landing page design, tracking implementation, copywriting, and SEO alignment. If your paid search depends entirely on one person's availability, an agency removes that risk.

### Is paid social part of your PPC service or your content service?

▾ 

Paid social — Meta Ads on Facebook and Instagram — is part of PPC: audience targeting, creative testing, budget pacing, pixel and conversion tracking, retargeting, and reporting on cost per result and return on ad spend. Organic social posting and captions are handled by our content team and reported on reach, engagement, and referral traffic. The two are scoped and reported separately.

[View All FAQs](/faq/)

### Explore More

[

#### SEO Services

Traditional search optimization

](/seo-services)[

#### GEO Services

Generative engine optimization

](/aeo-services/geo)[

#### Lead Gen Web Design

Websites that generate leads

](/web-design-services)[

#### Content Development

AI + human content

](/content-writing-services)

## Related Reading

[Aug 18, 2026 

### Google Ads Language Targeting Changes: A 2026 Checklist for Canadian Advertisers

Google removes campaign-level Search language targeting in September 2026. Scope, account inventory, baselines, mismatch fixes and a 14-day monitoring plan.

Read More ](/digital-news/google-ads-language-targeting-2026)

[Aug 7, 2026 

### Local PPC Agency vs National Agency: Which Is Better for a BC Business?

An eight-factor scorecard and seven questions for comparing a local PPC agency with a national firm — strategy, reporting, account access and operational fit.

Read More ](/digital-news/local-ppc-agency-vs-national-agency-bc)

[Aug 7, 2026 

### Google Ads Landing Page Audit Checklist for 2026

Eleven areas to audit on every paid-search landing page: message match, forms, consent, mobile UX, Core Web Vitals, tracking, URL controls and AI Max readiness.

Read More ](/digital-news/google-ads-landing-page-audit-checklist)

[View All Articles](/digital-news/)

## Visit ThinkProfits.com in Downtown Vancouver

Headquartered at 1388 Homer St #602, Vancouver, BC — serving clients across Canada and the USA since 1996.

## Ready to Grow Your Profits?

Join the 3,500+ businesses across Canada and the USA who trust ThinkProfits.com. Since 1996.

[Ready to Start? Book Your Strategy Session Now!](https://calendar.app.google/3mqjagmN1FVCbFTK9)

![ThinkProfits.com — AI search and digital marketing agency since 1996](/assets/TP-white-poF41Rgo.webp)

Vancouver's longest-running digital marketing agency. AI search, SEO, PPC, and web design for companies generating $3M+ annually. Since 1996.

[](https://www.linkedin.com/company/think-profits-com-inc/)[](https://www.facebook.com/ThinkProfits/)[](https://www.instagram.com/thinkprofits/)

## Services

-   [SEO Audit Services](/seo-audit)
-   [SEO Services](/seo-services)
-   [Local SEO Services](/seo-services/local-seo)
-   [AEO Services (AI Visibility)](/aeo-services)
-   [GEO Services](/aeo-services/geo)
-   [Lead Gen Web Design](/web-design-services)
-   [E-commerce Web Design](/ecommerce-website-design)
-   [Lovable Partner Agency](/lovable-partner-agency)
-   [PPC Advertising](/ppc-advertising)
-   [Content Development](/content-writing-services)
-   [Reporting Dashboards](/digital-marketing-reporting)
-   [Fractional Management](/fractional-marketing-services)
-   [Website Support](/website-support)
-   [Digital Marketing Strategy](/digital-marketing-strategy)
-   [Domain Name Registration](https://store.thinkprofits.com)

## Company

-   [About Us](/about)
-   [Portfolio](/portfolio)
-   [Industries](/industries)
-   [Blog](/digital-news)
-   [FAQ](/faq)
-   [All Services](/services)
-   [Word Counter](/word-counter)
-   [Free SEO Audit Tool](/free-seo-audit-tool)
-   [Privacy Policy](/privacy-policy)
-   [AI Policy](/ai-policy)
-   [Sitemap](/sitemap)

## Contact

-   [Toll Free: 1 (877) 597-7888](tel:+18775977888)
-   [Local: (604) 638-1188](tel:+16046381188)
-   [1388 Homer St #602,  
    Vancouver, BC, Canada  
    V6B 6A7 ](https://www.google.ca/maps/place/Think+Profits.com+Inc./@49.2756545,-123.1330487,17z)
-   Office Hours:  
    Mon–Fri 9am–5pm PST

© 1996-2026 ThinkProfits.com Inc. SEO Company in Vancouver. All Rights Reserved.

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