--- title: "Plugbusters® — Case Study | ThinkProfits.com" description: "How Plugbusters® worked with ThinkProfits.com — strategy, execution, and the outcomes. Digital marketing case study from a Vancouver agency since 1996." lang: en json-ld: | [ { "@context": "https://schema.org", "@type": "Article", "@id": "https://thinkprofits.com/case-study/plugbusters/#article", "headline": "Digital Marketing Case Study: Plugbusters®", "name": "Digital Marketing Case Study: Plugbusters®", "articleSection": "Case Study", "mainEntityOfPage": { "@type": "WebPage", "@id": "https://thinkprofits.com/case-study/plugbusters/" }, "url": "https://thinkprofits.com/case-study/plugbusters/", "image": "https://thinkprofits.com/images/case-studies/plugbusters-hero.jpg", "description": "How Plugbusters® worked with ThinkProfits.com — strategy, execution, and the outcomes. 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Digital marketing case study from a Vancouver agency since 1996.", "speakable": { "@type": "SpeakableSpecification", "cssSelector": [ "h1", "[data-speakable='tldr']", "[data-speakable='answer']", ".speakable-question", ".speakable-answer" ] } } ] --- [![ThinkProfits.com — AI search and digital marketing agency homepage](/assets/TP-white-poF41Rgo.webp)](/) [Services](/services/) [Portfolio](/portfolio)[Locations](/locations)[Blog](/digital-news) [About](/about/) [Contact](/contact/) [1-877-597-7888 ](tel:+18775977888)[Schedule Free Consult](https://calendar.app.google/3mqjagmN1FVCbFTK9) [Back to Portfolio](/portfolio/) Plumbing & Heating # Digital Marketing Case Study: Plugbusters® $1M→$3M+ Revenue Tripled 200%+ Revenue Growth 19 Years Partnership Duration 1. [Home](/) 2. [Portfolio](/portfolio/) 3. Plugbusters® Case Study ## Overview In 1975, Moore Plumbing and Heating introduced the Plugbusters® logo and trademark, building a solid reputation through service van branding, Yellow Pages ads, and print advertising. By 2000, digital marketing was emerging as the dominant channel and Plugbusters® was stuck at roughly $1 million in annual revenue with traditional advertising delivering diminishing returns. A 19-year partnership with ThinkProfits transformed them into an international brand. ### What We Did Logo Redesign, Website Development, Search Engine Optimization (SEO), Pay-Per-Click (PPC) Advertising, Content Development, Performance Reporting. ![Plugbusters® case study — digital marketing, SEO, and web design results delivered by ThinkProfits](/images/case-studies/plugbusters-hero.jpg) ## The Challenge Plugbusters® needed to transition from Yellow Pages to a comprehensive digital presence. The company required a modernized brand, a professional website, and a strategy to compete in the digital marketplace. Traditional advertising was delivering diminishing returns and the company was stuck at a $1M revenue plateau. ## How ThinkProfits.com Helped Triple Revenue to $3M+ ThinkProfits recommended a holistic approach where multiple channels worked together to build the brand and drive leads over 19 years of continuous partnership. We modernized the brand identity while preserving trademark recognition, built a professional web presence optimized for lead generation, achieved page 1 Google rankings for high-value plumbing keywords, and launched targeted PPC campaigns for immediate lead generation. ### The Results Revenue tripled from $1 million to over $3 million annually as a direct result of digital marketing. The increased revenue put more trucks on the road and grew service capacity. Plugbusters® expanded from a local operation to locations across the U.S. and Canada, completely replacing Yellow Pages with better-ROI digital channels. > "Shawn and his team did an excellent job on taking our company to the web and generating calls and jobs for us. For years we relied on Yellow Pages and once we hired Shawn and his team, that was the end of the line for YP. For over 20 years we have worked with ThinkProfits. They know SEO and websites and how to get our site coming up on page 1 of Google. They even helped with our more technical things like domain names and hosting etc. The team is a pleasure to work with." > > George Moore — Owner [John Sadler Plumbing & Heating](/case-study/john-sadler-plumbing-heating)[Thomas & Associates](/case-study/thomas-associates) ## Ready to Grow Your Profits? Join the 3,500+ businesses across Vancouver, Canada, and the USA who trust ThinkProfits.com to deliver predictable revenue growth. 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